The only content protection system powered by child development science. Smarter than anything else on the market.
The AI Behind Charly
Charly, your AI parenting advisor inside The Blocker, is built on Claude — the AI created by Anthropic, one of the world's leading AI safety companies. The same technology parents, doctors, and teachers already rely on every day.
Free Protection
No setup. No configuration. Blocked the moment you change two numbers.
Start Here — It's Free
Join in under two minutes. The Blocker's core protection is permanently free — no credit card required to get started.
The Blocker works by quietly redirecting your child's internet requests through our safety filters. Setting it up takes about 60 seconds — you change one simple setting on your child's phone or tablet. We show you exactly how, with step-by-step pictures. You'll be protected before you finish your coffee.
Point your child's device to these addresses. All traffic flows through Charly's filters — invisibly, instantly.
How to set this up on your child's device
The Blocker is launching first in Palm Beach County. We are expanding zip code by zip code to make sure every family gets the best experience. Enter your email and we will notify you the moment we open your area.
Your account is ready. Charly is already at work.
The Blocker works by quietly redirecting your child's internet requests through our safety filters. Setting it up takes about 60 seconds — you change one simple setting on your child's phone or tablet. We show you exactly how, with step-by-step pictures. You'll be protected before you finish your coffee.
Point your device to these addresses. All traffic will flow through Charly's filters — invisibly, instantly.
How to set this up on your child's device
The Problem
They block domains blindly — no understanding of your child's age, cognitive stage, or what content is actually appropriate for them specifically.
CleanBrowsing, Circle, Bark, Qustodio, and Norton Family charge $5–$55/month for DNS filtering. That should be free.
When a site is blocked, parents get nothing. No insight into why, no developmental context, no guidance. Just a block.
How It Works
The Blocker runs on your home network as a DNS gateway, evaluating every request against four scientific frameworks in real time.
Pure cloud software. No hardware to buy, no device to configure. Works with any home router on any internet connection.
Enter each child's name and date of birth. AgeGuard Intelligence calibrates automatically to their developmental stage.
DNS requests are checked against 4.9M blocked domains and run through AgeGuard AI for instant, intelligent decisions.
Morning reports, evening summaries, real-time alerts, and Charly — your AI parenting advisor — explain everything.
No competitor can explain why a site was blocked. AgeGuard can — using four peer-reviewed frameworks that no algorithm can replicate.
Content is evaluated against your child's current cognitive stage — concrete operational, formal operational, and beyond. A 7-year-old and a 14-year-old get completely different filters, even for the same domain.
Social media, screen time, communication platforms, and e-commerce sites are evaluated against the AAP's latest recommendations — the gold standard in pediatric digital health.
Ad networks, trackers, and persuasive commercial content are blocked based on Common Sense Media ratings — protecting children from manipulative advertising and commercial exploitation.
Safety threats, adult content, substance references, and violent material are filtered using CDC developmental milestone data — the most authoritative public health framework available.
Pricing
Start protecting your family today at no cost. Unlock AgeGuard Intelligence when you're ready.
No credit card. No trial. Permanently free.
7-day free trial. Cancel anytime.
Competitive Analysis
The Blocker gives away what competitors charge for — then charges for something no competitor can offer at all.
| Product | DNS Filtering | Device Mgmt | AI Reports | AgeGuard Intelligence | Price |
|---|---|---|---|---|---|
| 🛡 The Blocker | Free | Free | ✓ AI Edition | ✓ Only Us | $0 / $9.95 |
| CleanBrowsing | ✓ | ✗ | ✗ | ✗ | ~$5–10/mo |
| Circle | ✓ | ✓ | ✗ | ✗ | ~$10/mo |
| Bark | ✓ | ✓ | ✗ | ✗ | ~$14/mo |
| Qustodio | ✓ | ✓ | ✗ | ✗ | ~$55/yr |
| Norton Family | ✓ | ✓ | ✗ | ✗ | ~$50/yr |
Device Disconnect Detection
When your child's device leaves the Blocker WiFi network, The Blocker alerts you immediately. Because when WiFi is off, filtering is off — and you deserve to know right away.